The Private Office

About the Private Office

The Private Office of H.R.H. Prince Ebrahim Sanyang serves as the principal vehicle through which His Royal Highness exercises his official mandates across traditional, diplomatic, and development domains. It operates at the highest levels of trust, protocol, and discretion, supporting regional governments, traditional leaders, and global institutions in realising transformative outcomes for Africa.

Firmly rooted in the traditions and heritage of the Kabu and Mali Empire ideals and the enduring royal lineage of Sibi Karang Mansa, the Private Office embodies a modern royal institution with a continental scope and global reach.

Mandate of the Private Office

The Private Office is entrusted with the execution of H.R.H. Prince Ebrahim’s ancestral and strategic responsibilities. It operates under five key pillars:-

Royal Custodianship – Preservation of sacred traditions, cultural assets, and traditional authority
Sovereign Diplomacy – Engagement with Heads of State, Ministers, and multilateral partners
Economic Transformation – Facilitation of high-level investment, trade, and infrastructure projects
Youth & Community Empowerment – Delivery of inclusive initiatives under the Prince Ebrahim Future Africa Foundation (PEFAF)
Peacebuilding & Cultural Dialogue – Deployment of traditional diplomacy for reconciliation, justice, and coexistence

Functions of the Private Office

The Office serves as an active liaison, advisor, and coordinator across public, private, and traditional sectors:

Diplomatic Representation: Engagement with governments, royal houses, and development institutions.
Advisory & Strategic Facilitation: Policy, investment, and sectoral advice to ministries and presidential offices.
Public-Private Partnership (PPP) Structuring: Design and coordination of infrastructure, trade, and utility-based PPPs.
Cultural Diplomacy & Heritage Advocacy: Protection and promotion of Africa’s sacred cultural capital and traditional knowledge systems.
Protocol & Official Visits: Organisation and representation of H.R.H. Prince Ebrahim in official ceremonies, forums, and missions

Office Structure & Governance

While rooted in a sacred royal mandate, the Private Office operates with modern governance protocols and professional standards.

Headquarters: The Gambia
Regional Desks: Ghana | Guinea Bissau | Guinea Conakry | Ghana | Senegal | United Arab Emirates
Sectoral Advisors: Development, Trade, Aviation, Agriculture, Transport, Investment/Finance, Diplomacy, Culture
Protocol Unit: Manages engagements, official travel, and institutional correspondence

Working with the Private Office

The Private Office receives, reviews, and facilitates strategic engagements with:

Heads of State & Ministries
Traditional Councils & Royal Courts
Diplomatic Missions & Embassies
Development Agencies & International Organisations
Sovereign Wealth Funds & Private Investors
Youth-led Movements, Civil Society & Cultural Institutions

All formal proposals, requests, and diplomatic matters are coordinated through designated contact channels and are handled with full confidentiality, integrity, and respect for protocol.

Confidentiality & Integrity

As a Royal Institution, the Private Office is governed by strict ethical standards, historical codes of honour, and modern principles of diplomacy. All correspondence and engagements are treated with the utmost confidentiality and reverence.

Quote from the Prince

“This Office is not simply mine. It is the bridge between generations; between wisdom and innovation; and between tradition and transformation. Every engagement we honour must uplift the African spirit and future.”

— H.R.H. Prince Ebrahim